Communication 349 -- Media TechnologiesProf. Tarleton GillespieSpring 2005
Tues+Thurs 1:25 - 2:40pm
e-mail: tlg28@cornell.edu
From the first attempts at pressing symbols into clay, to the latest software available on the Net, our efforts to communicate, share our culture, and drive social agendas have depended on the tools we've developed for getting our ideas to others. However, our commonplace notions of communication and media regularly overlook the role of the material technologies that are so crucial to them. Yet our beliefs as to how and why we communicate have shaped the technologies we design; in turn, those technologies have shaped our efforts to communicate, and the consequences of those efforts. This course will consider the technologies of media (including printing, photography, film, telegraph, telephone, radio, television, and computer networks) as an opportunity to think about the intersection of technology and its social context.
The most important assignment is to complete all of the reading assigned. I cannot stress this enough; comprehension of the arguments is crucial to your success in this course. Attendance is also required, and MAY be taken at my discretion. There will be three written assignments (3-4 pages each, 20% of grade each) during the semester that will ask you to deal with specific questions dealt with in the course, using arguments from the readings as intellectual resources.. The final project (40% of grade) will be a creative project that asks you to analyze a particular communication medium for its relationship between material technology and cultural practice -- using that technology to do so. Further explanation of all these assignments will be provided in class.
One book is required for this course; it is available for purchase at the Cornell Bookstore, and is on reserve at Uris Library:
JAN 27: media technology and its relationship to society
Brian Winston, "How Are Media Born and Developed?"
FEB 3: rethinking the rise of print; the politics of "print cultureElizabeth Eisenstein, The Printing Revolution in Early Modern Europe, Ch 3
FEB 8: the material character of booksAdrian Johns, The Nature of the Book, part of Ch 2 (58-108, 160-186)
Alberto Manguel, A History of Reading, Ch 9
FEB 15: the colonial origins of modern media -- meet in Special Collections, Olin LibrarySTARR: intro [1-22] paper due
FEB 17: the infrastructure of printSTARR: Ch 2 [47-82]
FEB 22: telegraphy, telephone, and the politics of networksSTARR: part of Ch 3 [83-94], Ch 4 [113-152]
FEB 24: photography and technologies of representationSTARR: part of Ch 5 [153-177], part of Ch 6 [191-222]
MAR 1: movies and the question of the "mass"W. Bernard Carlson, "Artifacts and Frames of Meaning: Thomas A. Edison, His Managers, and the Cultural Construction of Motion Pictures" in Bijker and Law, eds., Shaping Technology / Building Society
MAR 3: radio and the politics of broadcastingSTARR: Ch 9 [295-326] screening: "Empire of the Air"
MAR 8: the construction of televisionSusan Douglas, Inventing American Broadcasting, Ch 6
MAR 10: computing and the InternetWilliam Boddy "The Beginnings of American Television"
Janet Abbate, Inventing the Internet, Ch 1
paper due
MAR 17: technologies of productionLangdon Winner, "Do Artifacts Have Politics?" screening: "Visions of Light"
Richard Dyer, White, excerpt from Ch 3 (82-103) spring break
MAR 29: technologies of distribution MAR 31: technologies of consumptionW. Russell Neuman, Lee McKnight, and Richard Solomon, The Gordian Knot, Ch 2
Lary May, Screening Out the Past, Ch 6
paper due
APR 7: digitizing the newsDonald Norman, Things That Make Us Smart, Ch 3 special guest: Ken Paulson, USA Today
APR 12: perception and illusionPablo Boczkowski, ""Mimetic Originality: The New York Times on the Web's Technology Section Tom Coates, "(Weblogs and) The Mass Amateurisation of (Nearly) Everything..." (September 03, 2003)
APR 14: field trip to The Ithaca JournalLev Manovich, "The Paradox of Digital Photography" APR 19: case: animation and special effects
Mark Langer, "The Disney-Fleischer Dilemma: Product Differentiation and Technological Innovation"
APR 26: interfaces and databasesReese Jenkins, "Technology and the Market: George Eastman and the Origins of Mass Amateur Photography"
APR 28: structures of participationSteven Johnson, Interface Culture, Ch 2 2-page synopsis of final project due
MAY 3: case: digital copyrightHenry Jenkins, "Quentin Tarantino's Star Wars? Digital Cinema, Media Convergence, and Participatory Culture"
MAY 5: case: digital copyright, part 2National Research Council, The Digital Dilemma, Ch 1 (23-75)
Lawrence Lessig, Code, and Other Laws of Cyberspace, Ch 5 (43-60) final projects due Wed May 18th, 12noon
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