Communication 123: Children and the Media

Summer 2000
Prof. Tarleton Gillespie

MW 5-7:50pm
Center 109
E-mail: tgillespie@ucsd.edu
office hours: Wed. 3-5pm @ Cafe Roma, or by appt.

 

Course Synopsis

The purpose of this course is to introduce students to the major debates surrounding the role of media in the lives and development of children. Popular claims about the effects of media on children will be investigated and deepened, with a communication perspective that gives weight to the complex interplay between media texts and audiences, between lived experience and symbolic representation. Reading will be combined with viewing of various child-oriented media materials -- to ground our discussion in the particular media that surrounds children today. Some questions we will consider: How has the "child" become such a powerful symbolic icon in contemporary cultural discourse? How has the very notion of "childhood" changed historically? How is the interaction between child and media related to the contexts of the family, the dynamics of school, the agendas and organization of entertainment industries, the shifting dynamics of media technologies, and the regulatory efforts of government and parents? How can we successfully study children and their media consumption to trace these complex contours?

Course Requirements

The most important assignment is to complete all of the reading assigned; comprehension of the arguments is crucial to your success in this course. Four brief reading summaries will be due throughout the summer, where students are asked to write short summaries of one of the readings assigned. But the majority of the course grade will be based on an in-class midterm in the fifth meeting, and a final paper due during the scheduled exam period. The midterm will cover the basic concepts introduced in the first half of the course; the final paper will require students to draw from the materials of the course to assess and contribute to the arguments about the complex relationship of children and media. Further explanation for these assignments will be provided in class. Attendance will also be a factor in grading.

Attendance: 10%
Midterm exam: 30%
Reading summaries: 5% each
Final Paper: 40%

Your work will primarily be graded by the TAs, Carrie Sloan, Bourbon LeMonde, and Ferruh Yilmaz, who will also be helping out with the course. If you have questions for any of them, they can be e-mailed at csloan@weber.ucsd.edu, bourbon@ucsd.edu and fyilmaz@weber.ucsd.edu.

 

Books (available at Groundworks Books)

David Buckingham, After the Death of Childhood: Growing up in the Age of Electronic Media (2000)
Anne Haas Dyson, Writing Superheroes: Contemporary Childhood, Popular Culture, and Classroom Literacy (1997)

There is also a required course reader, which will be sold at the end of the first two class meetings.


 

Course Schedule

 

I. THEORIZING THE CHILD
To begin, it is crucial to think broadly about how we as a culture think about childhood, and how scholars have argued about the child. What we will find are some recurring assumptions commonly made about childhood, and some problematic omissions.

 

Monday, July 3 -- introduction; representations of childhood

Reading:

Wednesday, July 5 -- the history of childhood; theories of child development
Reading:
 

II. MEDIA IN THE DEVELOPMENT OF CHILDREN
Media designed for children both shape children's activity and become resources for negotiating the complex symbolic environment around them. Dyson's book focuses on the use of stories drawn from popular culture in the negotiation of classroom expectations, the demands of literacy, and the unofficial culture of the child. Media addresses children in two voices, appealing to them in terms of their place within adult contexts and to their sense of independence.

 

Monday, July 10 -- development, media, and the family
Reading:

      Reading Summary Due.

Wednesday, July 12 -- classroom culture
Reading:

Monday, July 17 -- MIDTERM
Screening (after the midterm): Toy Story

 

III. CHILDHOOD ENTERTAINMENT INDUSTRIES
How are entertainment industries structured? How does that structure inform the products they produce? When their products are particularly targeted towards children, what kinds of assumptions are built into the texts that emerge? Has the rapid expansion of massive corporations and their intense colonization of children's material culture had an impact on American childhood?

 

Wednesday, July 19 -- theories of consumption; the children's entertainment industry
Reading:

Suggested:       Reading Summary Due.

 

IV. PUBLIC DEBATES AROUND CHILDREN'S MEDIA
How does our culture express its concern over children's media? Who's responsibility is it to regulate it, according to what criteria? How has the icon of the child been used in discussions about the Internet and new media? How are children actually engaging this new digital realm?

 

Monday, July 24 -- advertising and violence: the concern over media effects
Reading:

Wednesday, July 26 --television: education and entertainment
Reading:       Reading Summary Due.

Monday, July 31 -- online commerce and pornography: protection and privacy
Reading:

Wednesday, August 2 -- material and digital spaces; conclusion
Reading:       Reading Summary Due.

The final paper will be due Friday, August 4th, during the official exam period.